WM Landscaping is a premier landscaping company in Newark, California, serving both residential and business communities with high quality landscaping and irrigation. They wanted to promote some of their Spring specials using and old but still widely used and effective technique called door hangers. Unlike direct mail, a door hanger is a piece of paper like shown above that easily hangs around a door knob. This is very effective because your note doesn't get lost in the bulk mail. Care must be taken when distributing door hangers as every city has their own laws around what can or cannot be done. Besides, there are a lot of privacy laws and trespassing people's property can raise concerns.
WM Landscaping hired us to design and print unique door hangers that would generate leads without using cheesy scare tactics. After working with the client's team, we carefully learned about what differentiates their business and came up with a design and messaging that would truly resonate with their prospective clients. We created door hangers in English and Spanish to better connect with the leads. The results were better than even our own expectation! The client loved the campaign, the leads (who converted into customers) loved the door hangers, and we are still happily doing business with them. It's a true win-win-win.