Caledonian Club of San Francisco wanted to promote their annual Scottish Highland Gathering & Games event to households in select San Francisco Bay Area zip codes using TV Ads. However, being a small team, they did not have the time and resources necessary to create quality TV commercial and work with local cable TV operators.
Ellipsis Readymade TV Commercials Program provided Caledonian Club of San Francisco with a pre-assembled team of marketers consisting of a video editor, Ad copywriter, and a TV Commercials Expert, at a fraction of cost of traditional marketing agencies. The team custom designed high-quality TV Commercial, worked with several local cable TV operators, and ran their Ads targeting select demographics.
Caledonian Club of San Francisco saw an increase traffic on their ticket sales page, and more turnout to their event, without needing to spend their own precious time on marketing or hiring expensive traditional marketing agencies.
Tags: case-study,location:Pleasanton+CA,program:TV Commercials,industry:100018,TV Ads for promoting events