Ellipsis ChatGPT Ads Program

Starting at $303/month

Promote your products/services to people asking ChatGPT for recommendations on what to buy and where

Our ChatGPT Ads Program includes some Standard features and some Add-On features. Standard features are included by default because we believe you will need them to get the best out of this program. Add-On features can be added on top of standard features depending on your unique needs. Not everyone needs them so they are not included by default.

Standard Features (included in all Ellipsis ChatGPT Ads Programs)

ChatGPT Ads Campaign Setup
We will create a dedicated ChatGPT Ads account for your business and set up one ChatGPT Ads campaign with up to five Ad Groups and up to five Ads per Ad Group. Each Ad is a sponsored card with your business name, a headline, a short description, an image and a link to your website or landing page. We write the Ad copy, select the images and set the context hints that tell ChatGPT which conversations your Ads are relevant to. Any necessary image editing will be charged separately.

Local Targeting
Your Ads are targeted to the cities and ZIP codes in your service area, so your budget is spent on people who can actually become your customers.

Your Own Account, Your Own Ad Spend
Your ChatGPT Ads account is set up in your business name and your monthly Ad spend is billed by OpenAI directly to your own card, so you always know exactly what you are spending on Ads. Our program fee covers setting up, managing and optimizing your Ads.

Conversion Tracking, Reporting and Ongoing Performance Optimization
We set up conversion tracking on your website or landing page so we can see which Ads lead to real calls, form submissions and customers, not just clicks. We monitor your Ads on an ongoing basis, make adjustments to improve performance and keep you informed with regular reports. Performance is dependent on many uncontrollable factors and requires constant adjustments to get the best possible results.

Optional Features (cost extra)

Landing Page
With a landing page, potential new customers clicking your Ad will be redirected to a page with detailed descriptions of your business, products and special offers. This add-on includes one webpage hosted on our domain or your own website domain with up to 3 royalty free photos, 200 words of text and a contact form with a submit button.

Additional advanced landing page features are available
In case your campaign may need advanced features on the landing page, perhaps such as integrations with other third party systems, we can absolutely do that at additional cost.

Additional ChatGPT Ads Campaigns and/or Ad Groups
Additional campaigns and ad groups to increase the reach or performance of the program.

Apart from the standard and optional features mentioned above, we can always accommodate customized features per your specific requirements, often at no extra cost! So, if you don’t see something specific that you’d want to include in your ChatGPT Ads Program, don’t worry, call us and we’ll get you covered.

Recent examples of our ChatGPT Ads Program in action!

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Wondering how Ellipsis ChatGPT Ads Program could help you?

KEEP IN MIND

Ellipsis ChatGPT Ads Program is a partnership between you, the business owner, and us, Ellipsis. You are the expert in your own business. We will of course build, maintain and support this program with as little help from you as possible, but in order for us to do so, we want to learn as much as possible about your business and need some input from you, especially in the beginning. This is what we need you to take care of –

If Ads need to redirect the user to your website, give us administrative access to the website so that we can setup the necessary conversion tracking codes. We may also need the ability to create/edit content on the website in case the campaign requires creating a landing page on your website.
A credit card for your ChatGPT Ads account. We will call you to set it up, and OpenAI will bill your monthly Ad spend directly to this card.
Details of all the offers and deals you want us to promote.
Basic business information, customer profiles to target, the cities or ZIP codes you serve and the kinds of questions your customers ask.
Original photos to use for your Ads or Landing Page.
Your program objectives and performance expectations.
Design ideas or requirements if a landing page is included in your program.
Select a monthly ChatGPT Ads budget.
Make yourself available for Ad Campaign review meetings on an ongoing basis.
Your business and Ads must meet OpenAI’s advertising policies. Some categories, such as health and financial services, are restricted and may not be eligible.

SOME KEY FACTS ABOUT THE ROLE OF ChatGPT Ads IN SMALL BUSINESS MARKETING

ChatGPT has quickly become one of the places people go to get answers, compare options and decide what to buy. Instead of typing a few keywords into a search engine, people describe what they need in their own words, such as “I need a reliable plumber for a leaking water heater” or “where can I get a good birthday cake near me?”, and ask ChatGPT for recommendations. ChatGPT Ads let your business show up right inside those conversations.

ChatGPT Ads appear as clearly labeled sponsored cards, separate from ChatGPT’s answers, with your business name, a short headline and description, an image and a link to your website or landing page. Ads are shown based on the topic of the conversation and the location of the person asking, so they reach people at the exact moment they are looking for what you offer. Ads can be targeted down to the city and ZIP code level, which makes them a great fit for local businesses serving a specific area.

ChatGPT Ads are a new advertising channel, and like any new channel, early advertisers face less competition than on mature platforms such as Google. Not every business is a good fit, and some categories such as health and financial services are restricted by OpenAI. We will evaluate each case separately before enrolling you in a program.

Like other paid advertising, ChatGPT Ads generate results only for as long as they run. We recommend ChatGPT Ads as a complement to a strong website and our SEO Program, which helps your business get found and recommended in AI assistants like ChatGPT without paying for every click.