GROW YOUR SMALL BUSINESS AFFORDABLY AND WORRY FREE WITH FULLY MANAGED WEBSITES AND ADS

GROW YOUR SMALL BUSINESS AFFORDABLY AND WORRY FREE WITH FULLY MANAGED WEBSITES AND ADS

Ellipsis Pinterest AdsProgram

$291/month

Promote your products/services to people of specific demographic & interests, on Pinterest
Our Pinterest Ads Program includes some Standard features and some Add-On features. Standard features are included by default because we believe you will need them to get the best out of this program. Add-On features can be added on top of standard features depending on your unique needs. Not everyone needs them so they are not included by default.

Standard Features (included in all Ellipsis Pinterest Ads Programs)

Image Pin Ads
Image Pin Ads are the most common type of promoted content on Pinterest. They are visually appealing static images that appear in users’ home feeds, search results, and related Pins. They are designed to blend seamlessly with organic Pins but are marked as “Promoted” to distinguish them from user-generated content. They are best suited for businesses that want to drive traffic to their website, promote products or services or build brand awareness. They work particularly well for visually appealing content, such as fashion, home decor, food, and lifestyle brands.

Analytics, Reporting and Ongoing Performance Optimization
Ongoing monitoring, reporting of results using Pinterest performance metrics and continuous optimization of the ads to maximize performance.

Pinterest Remarketing
We will install a Pinterest Tag on your website or landing page, which will allow you to show Pinterest Ads to anyone visiting your website. Pinterest users who have engaged with your pins or your brand on Pinterest can also be remarketed by your Ads to re-engage users who have shown interest but not converted.

Optional Features (cost extra)

Landing Page
With a landing page, potential new customers clicking the ad will be redirected to a page with detailed descriptions of your business, products and special offers. This add-on includes one webpage hosted on our domain our your own website domain with up to 3 royalty free photos, 200 words of text and a contact form with a submit button. Additional advanced landing page features are available.

Video Pin Ads
Video Pin Ads are a dynamic and engaging format that allows businesses to create short, compelling videos that auto-play when a user scrolls past them in their feed. They do well in grabbing attention and driving higher engagement rates. They are ideal for storytelling, product demos, tutorials, brand messaging, or campaigns that require a higher level of engagement. They are especially effective for showcasing products in action or creating brand narratives that resonate with users on an emotional level.

Additional Pinterest Ad Types
Include additional Pinterest Ads of the type not generally available as part of our standard or add-on offerings.

Additional Pinterest Ads within the selected standard Pinterest Ad type
Include additional campaigns and ads to increase the coverage or performance of the program.

Apart from the standard and optional features mentioned above, we can always accommodate customized features per your specific requirements, often at no extra cost! So, if you don’t see something specific that you’d want to include in your Pinterest Ads Program, don’t worry, call us and we’ll get you covered.

Recent examples of our Pinterest Ads Program in action!

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Wondering how Ellipsis Pinterest Ads Program could help you?

KEEP IN MIND

Ellipsis Pinterest Ads Program is a partnership between you, the business owner, and us, Ellipsis. You are the expert in your own business. We will of course build, maintain and support this program with as little help from you as possible, but in order for us to do so, we want to learn as much as possible about your business and need some input from you, especially in the beginning. This is what we need you to take care of –
  1. Give us administrative access to your current website domain to allow us to install a Pinterest Tag for tracking
  2. Give us administrative access to your business Pinterest page
  3. Basic business information, customer profiles to target, special offers and essential keyword for your business
  4. Original photos to use if relevant for the selected Ad type or Landing Page
  5. Your program objectives
  6. Your program performance expectations
  7. Design ideas or requirements if a landing page is included in your program
  8. Select a monthly Pinterest Ads budget

SOME KEY FACTS ABOUT THE ROLE OF Pinterest Ads IN SMALL BUSINESS MARKETING

Pinterest is a visual discovery engine. It is a powerful platform for showcasing creative content, products and services, making it particularly effective for businesses in industries like fashion, ecommerce, retail, home decor, food, beauty, product and furniture design, architecture and lifestyle to showcase what they do and connect with new customers.

Pinterest Ads are paid ads that appear on Pinterest in user’s feed or as suggested options to a user search, allowing businesses to promote products, services, or content to users on the platform.

Ads are targeted based on demography, interests, topics, keywords, location, behavior and many more. The most common way of getting new leads or followers are by bidding on clicks, impressions or engagement with your pins. You pay only if you win the bid against your competitors. The higher your bid, the more clicks, impressions and engagements you will receive.

Pinterest Ads offer businesses a powerful way to reach a highly engaged and visual-driven audience. Whether you’re looking to promote products, services, or content, Pinterest provides a platform that supports creativity and discovery, making it ideal for businesses in visually-oriented industries.

Is Ellipsis Pinterest Ads Program right for you? Let's find out!

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