Dublin Historical Society is a non-profit organization that was looking for an easier way of consistently sending monthly email newsletters to their subscribers. However, being a small team, they did not have the time and resources necessary to set up and send out newsletters each month, in a consistent manner.
Ellipsis Readymade Email Marketing Program provided Dublin Historical Society with a pre-assembled team of marketers consisting of an email template designer, and an email automation expert, at a fraction of cost of traditional marketing agencies. The team put together an attractive email template and an email automation process by which Dublin Historical Society subscribers started receiving high quality email newsletters on a monthly basis. Each newsletter contained a summary of blogs and articles published by Dublin Historical Society team, with links to follow them on various social media channels.
Dublin Historical Society was able to consistently send out their email newsletters, without needing to spend their own precious time on marketing or hiring expensive traditional marketing agencies.
Tags: case-study,location:Dublin+CA,program:Email Marketing,industry:100018,email marketing automation for non-profit