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December Small Business Marketing Ideas

December is a month full of holidays and ways to market your business. Here are our December marketing ideas to grow your small business.

December Monthly Holidays

There is more than Christmas for marketing in December. Plan a promotion that includes blog posts, sales, social media posts, contests, etc. Here are some of the month-long holidays.

  • Stress-Free Family Holiday Month
  • Write a Business Plan Month
  • Safe Toys and Gifts Month
  • National Pear Month
  • Read a New Book Month
  • Operation Santa Paws
  • Universal Human Rights Month
  • “Hi, Neighbor” Month
  • Write a Friend Month
  • Tie Month
  • Root Vegetable and Exotic Fruits Month 

December Weekly Holidays

Here are some weekly marketing opportunities in December.

  • December 1 - 7: National Cookie Cutter Week
  • December 5 - 11: Computer Science Education Week, National Influenza Vaccination Week
  • December 18 - 26: Hanukkah
  • Dec. 26 - Jan. 1: Kwanzaa

December 2021 Daily Holidays

There’s something to celebrate and a way to market your business every day in the month of December.

  • December 1: Christmas Lights Day, World AIDS Day, Rosa Parks Day, Peppermint Bark Day
  • December 2: International Day for the Abolition of Slavery, Bartender Day, World Pollution Prevention Day, World Computer Literacy Day
  • December 3: Green Bean Casserole Day, 
  • December 4: International Cheetah Day, International Day of Banks, Cookie Day, Santa’s List Day, World Wildlife Conservation Day
  • December 5: International Ninja Day, International Volunteer Day, Blue Jeans Day, 
  • December 6: Gazpacho Day, Miners Day, Walt Disney Day
  • December 7: Cotton Candy Day, Illinois Day, Joy Day, Pearl Harbor Day of Remembrance, Letter Writing Day
  • December 8: Immaculate Conception Day, Blue Collar Day, Brownie Day, Pretend To Be A Time Traveler Day
  • December 9: Christmas Card Day, Lost and Found Day, Genocide Prevention Day, Llama Day, Pastry Day, Techno Day, 
  • December 10: Dewey Decimal System Day, International Animal Rights Day, Lager Day, Human Rights Day, Nobel Prize Day
  • December 11: App Day, UNICEF Day for Change
  • December 12: Gingerbread Decorating Day, Ambrosia Day, Poinsettia Day, Our Lady of Guadalupe Day, Worldwide Candle Lighting Day, Universal Health Coverage Day
  • December 13: Cocoa Day, Day of Saint Lucia, Violin Day, Cream Cheese Frosting Day, Horse Day, Ice Cream Day
  • December 14: More Good Today Day, Energy Conservation Day, Roast Chestnuts Day,  Free Shipping Day
  • December 15: Cat Herders Day, Re-Gifting Day, International Tea Day, Bill of Rights Day, Cupcake Day
  • December 16: Day of Reconciliation, Chocolate Covered Anything Day, Stupid Toy Day, Underdog Day
  • December 17: Ugly Sweater Day, Wright Brother's Day,  Wreaths Across America Day
  • December 18: Bake Cookies Day, Flake Appreciation Day, Twin Day, International Migrants Day
  • December 19: Hard Candy Day, Heroes and Heroines Day, Look for an Evergreen Day, Emo Day
  • December 20: Go Caroling Day, Sangria Day, Sacagawea Day, Games Day
  • December 21: Winter Solstice, Blue Christmas, Humbug Day, Coquito Day, Look On The Bright Side Day, Crossword Puzzle Day, Homeless Persons’ Remembrance Day, Maine Day, World Snowboard Day, Short Girl Appreciation Day
  • December 22: Mathematics Day, Cookie Exchange Day, Forefathers’ Day
  • December 23: Festivus, Christmas Movie Marathon Day, Pfeffernusse Day, Roots Day
  • December 24: Christmas Eve, Eggnog Day, Last-Minute Shopper’s Day
  • December 25: Christmas Day, Pumpkin Pie Day
  • December 26: Boxing Day, Homeowners Day, Day of Goodwill, Candy Cane Day, Whiners Day
  • December 27: Fruitcake Day, Visit the Zoo Day, Make Cut-Out Snowflakes Day, International Day of Epidemic Preparedness
  • December 28: Holy Innocents Day, Download Day, Call A Friend Day, Card Playing Day
  • December 29: Pepper Pot Day, Tick Tock Day, International Cello Day
  • December 30: Bacon Day, Resolution Planning Day, Festival of Enormous Changes at the Last Minute
  • December 31: Champagne Day, New Year’s Eve, World Peace Meditation Day

Not sure how to market your business this month? Here are some ideas:

  • Promote items that could be used as gifts or for holiday celebrations
  • Host a live or virtual party & giveaway 
  • Send holiday cards with promotions
  • Run a holiday social media giveaway
  • Host or participate in a toy drive
  • Create a photo opportunity
  • Update your Google Business Profile
  • Engage on social media
  • Create a gift or holiday party guide on your blog
  • Share 12 days of tips or products
  • Decorate your location for the holidays
  • Share behind-the-scenes videos
  • Use email marketing to reach customers
  • Ask customers for reviews
  • Give loyal followers a discount, coupon, free digital product, or a high-value physical gift for new clients, or those who sent you referrals

 Want more ideas for marketing your small business in December? Read our article, Social Media Marketing Calendar For Promoting Small Business Saturday, or contact us.

Tags: cover-story, December marketing

Geoff Strauss

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