How Bullard Marks Replaced a Broken Website and Cut the Cost in Half

Bullard Marks Veterinary Medical Center’s old website was completely broken and was costing them leads. We quickly stood up a better one. It now brings in hundreds of requests a year, as part of a marketing program priced at about half of what they used to pay.

The Challenge

The website was in very bad shape, and every day it stayed that way, pet owners who might have become clients were slipping away. Agencies and freelancers had already tried and failed, so Bullard Marks wasn’t looking for promises. They needed the leaks stopped first. They came to us after seeing our work for another veterinary practice they knew through IAVMA, a veterinary association that is also our client.

What We Did

• Moved fast to stop the bleeding. Our first job was a rescue: get a better site live quickly, so leads stopped dropping from the old one.
• Then built for the long term, with a site that makes it easy for a pet owner on a phone to send a request or call the clinic.
• Took the website off their plate. Hosting, updates, backups and security are handled by us.
• Answered the phone. The practice can call or text us directly, and changes get made within hours or minutes, not days.

The Results

• Hundreds of requests a year through the website, on top of a steady stream of phone calls.
• About half the cost of what they were paying before.
• A website they don’t have to think about, and a partner they stayed with after several who didn’t work out.

What This Means for Your Business

A broken website doesn’t announce itself. It just quietly sends your next customer to someone else. Fix that first, then make sure someone is looking after it, and that you can actually reach them when you need a change.

Is your website costing you customers? Explore our Website Program →
No long contracts and no pushy sales pitch. Just an honest answer about what your website should be doing for you.

More of Bullard Marks’ story: Google Ads · Getting found on Google (SEO)

Other veterinary practices we work with: Castro Valley Animal Hospital: Google Ads · Website · SEO · Postcards | Selma Pet Clinic: Google Ads · Website